Service Master Clean

When I began working on ServiceMasterClean.com, the website faced multiple SEO and social media marketing (SMM) issues that were limiting its online growth. The primary challenges included low organic traffic, weak keyword rankings, poor domain authority, and ineffective content strategy. Additionally, the website had technical SEO problems such as slow page speed, indexing errors, and unoptimized meta tags. On the social media side, engagement was low, with minimal brand awareness and poor ad targeting, leading to low conversions in the competitive U.S. hotel cleaning service market.

Implemented Solutions:
To resolve these challenges, I developed a dual SEO and SMM strategy:

On-Page SEO: Optimized meta tags, headers, and content with high-intent U.S. hotel cleaning keywords to improve search engine visibility.
Off-Page SEO: Built authoritative backlinks from cleaning industry websites and business directories to enhance domain authority.
Technical SEO Fixes: Improved website speed, resolved indexing issues, and implemented structured data for better SERP visibility.
Content Marketing: Created SEO-friendly blogs and optimized service pages to attract potential hotel cleaning clients.
Social Media Marketing: Launched targeted Facebook, Instagram, and LinkedIn ad campaigns, focusing on lead generation and brand awareness.
Engagement Strategies: Developed engaging social media content, including customer testimonials, service highlights, and industry tips to increase user interaction.
Results & Proof:
After implementing these strategies, ServiceMasterClean.com’s organic traffic grew to 91.9k, significantly improving its visibility in the U.S. market.
✅ Traffic Growth: Increased website visitors month-over-month through SEO and SMM efforts.
✅ Ranking Boost: Hotel cleaning-related keywords ranked higher on Google, leading to better online visibility.
✅ Lead Generation & Sales: Social media ads and engagement strategies boosted inquiries and product sales.
✅ Social Media Growth: Increased followers, engagement rates, and brand recognition across platforms.